Our 2018 Goals

Happy New Year everyone! We just came back from a long weekend getaway in Fort Bragg for new years and now we’re refreshed and ready to start some serious writing. Last week we shared our favorite memories of 2017, but that’s only half of a reflection right? We wanted to also look back on how well we did; The only problem is that because this blog began in June after we came back from Norway, I set ZERO GOALS for myself, which really isn’t like me. Instead, I had just a laundry list of to-do’s in my head that never seemed to get any smaller. It was exhausting and really didn’t help me see the big picture. So this year, I’m taking the time to set goals and give myself something to measure success and progress against.

Looking back on our 2017 Stats

  • In June 2017 we launched Whole Widen World.
  • To date we have 38 posts and 118 comments.
  • To date our domain authority is 14 and our page authority is 27.
  • We belong to 3 blogger groups on Facebook, Female Travel Bloggers, Bloggers supporting bloggers, and Travel Bloggers Club

Social media growth in 6 months

  • Instagram: 258 followers
  • Facebook: 66 followers.
  • Twitter: 78 followers
  • Pinterest: 59 followers
View of Mount Shasta from the road to Oregon | #wholewidenworld #roadtrip #oregon #travel #travelblog

Our 2018 Goals

Life goals

  • Add a second puppy to our family – ASAP!
  • Take Japanese 2 course for our trip in the fall
  • Loretta wants to take a writing course – Starts Jan 16!
  • Jeremy wants to travel more for his cinematography work and do more narrative work
  • We want to launch the Widen Wood Works website so that Jeremy can start taking orders
Guide to Oslo | Norsk Folk Museum Forest

Blog goals

Our goals this year are to continue to complete our backlog posts of 6 years of travel and focus on improving our writing and storytelling.


  • Complete a successful Kickstarter for my book about Ireland and get the book published
  • Add an additional 40 posts
    • finish backlog posts about all the cities we’ve been in
    • continue to post about our travels
  • Grow our comments to at least 2 per post (roughly 156)
  • Launch the Whole Widen World Store
  • Improve our domain authority to 20
  • Develop a better publishing schedule
  • Invest in Tailwind
  • Launch the first freebie campaign on mailchimp
  • Improve the delination between travel “guides” and “stories”.
  • Continue to improve the brand photography look and feel.
sunrise over mt diablo

Social media growth goals

  • Instagram: 450 followers
  • Facebook: 100 followers.
  • Twitter: 130 followers
  • Pinterest: 130 followers
Homes along the fjord in Norway | #fjord #Norway #travel #travelblog #wholewidenworld

Social media growth goals

  • Instagram: 450 followers
  • Facebook: 100 followers.
  • Twitter: 130 followers
  • Pinterest: 130 followers

Our travel plans for 2018

  • Our annual Cabin trip in Truckee with friends – Sometime in February
  • Chicago – to see family and meet our niece – Date TBD
  • Seattle – to see family and do some hiking and bar hopping – Probably in May
  • TBD city – one smaller weekend getaway to a new city
  • Japan for 10 – 14 days – Fall 2018
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